Interest in the niche. Passion/huge interest is a bonus. People really underestimate this point. You’ll be eating, drinking and breathing this product/niche for weeks, possibly months and years to come if it’s successful and you start focusing on growing it. Having an interest in it makes things so much easier and helps you keep going when things get tough.
If my piece of content is so unique and valuable around hiking backpack recommendations, that other reputable outdoor websites are willing to link to it and build the page’s authority, then I’d have a very real opportunity to rank high in organic search for these search terms (meaning, my page will come up first when someone searches for hiking backpacks).
Every time you link to another one of your posts using a specific text it helps to tell Google that that other post is about that specific thing. In turn, this helps that other page to rank for that term. And the more pages that you have linking to a specific page using that text the more it tells Google that that page really deserves to rank for that keyword.
Not only will this multiply the money you’re bringing in in a serious way, but it protects you against any sudden changes in the market or in your business. Remember that old saying about putting all your eggs in one basket? A few hours a week committed to just one or two of the following opportunities will put you in a much stronger position to be financially safe and independent.
Are you just starting your first online business and not sure whether you want to be a product creator or affiliate? Personally, I prefer being an affiliate. It's not as glamorous as owning your own product, but I think it gets much closer to the idea of passive income. Check out how affiliate marketing creates passive income better than any other type of business.

ClickBank represents primarily digital or downloadable products. These typically have high-percentage payouts to affiliates. The commissions average around 50%. You do need to be careful and closely vet all products. There are some great products, some good products, and many crap products. You need to be sure the product and the promotional methods are appropriate for your audience. But ..
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