The second (and cheaper) path assumes that you have the design and dev chops yourself to build your dream software. Naturally, it’ll take more time to get your product off the ground, but being able to bootstrap the development of your software lets you retain more ownership in your business and be more in control of your path, making this a lower-cost, but higher time investment to make money selling apps.
If you have a budget and are willing to pay for traffic, you might want to explore investing in Facebook Ads, Google Adwords, Bing Ads or any of the other networks you can buy traffic from. Their first advantage is a double-edged sword. You can literally start receiving traffic within minutes from starting a campaign. But once you stop running the campaign, the “traffic tap” stops.
Market your course: The beauty of using a course to make money online is that you can continue to sell it for as long as you’d like. Look for niche communities on Facebook, LinkedIn, or Reddit that might benefit from your content. Guest blogging on relevant sites. Look for anywhere you might be able to get in front of the right people. With just a few hours a month you can continue to generate sales.
If you’ve never used a video editing software before it might seem daunting at first but most people who edit videos taught themselves. It isn’t that difficult. And if you really want to learn a new skill that’s going to give you a bit of a competitive edge then I seriously recommend giving it a shot. Video is just getting bigger and bigger and a lot of people who don’t like reading articles LOVE videos.