The product they are trying to sell is a landing page building software. It's pretty pricey at $600. I mean, why should I pay $600 for this when I could buy the most popular page builder for WordPress — Thrive Architect for $67. Thrive Architect is an extremely popular landing page builder from a company dedicated to their product (not just a side project!). It integrates with WordPress as a plugin, meaning you can host your website ANYWHERE.
Now, if you don’t know people who might want your coaching services, there are a number of online tools and communities that make it incredibly easy to find clients and teach, on just about any topic area you can think of. Community driven platforms like Savvy.is, Clarity.fm, and Coach.me provide you with a network of potential clients to interact with, as well an integrated payment solution.